VA Enterprise Summit ✦ Oct 24, 2026 ✦ SMX Aura
ABOUT LLAB EVENTS
Four Women.
One Standard.
The Philippines' fully integrated events management, multimedia production, and creative services company, built by four women who decided to build something the industry was missing.
Today, we help brands, organizations, and institutions turn ideas into experiences that inspire audiences, sthrengthen communities, and leave a lasting impact.
Who We Are
One company.
Every service.
One standard.
LLAB Events, Entertainment, Creatives and Multimedia Inc. is the Philippines' brings together events management, multimedia production, and creative under one roof. From strategy and concept development to in-site execution and post-event content, every staged is managed by one teal committed to one standard of ecvellence.
Headquartered in Ortigas Center, Pasig City, we serve corporate brands, government agencies, educational institutions, entertainment companies, and organizations across the Philippines and beyond.
The Team in Action
The Team Behind
the Experience.
Every successful event is the result of careful planning, seamless collaboration, and a team committed to delivering excellence from the first idea to the final applause.
What We Believe
Events should do more than fill a room.
They should move people, produce content worth sharing, and create platforms that give someone a shot they didn't have before. That belief shapes every event we produce, from national summits to free webinar series. It's the standard we bring to every project, regardless of size.
Our Foundation
What drives every
decision we make
Vision
To be the Philippines' most trusted and innovative full-service events and multimedia company.
Creating extraordinary experiences that inspire, connect, and leave a lasting impact.
Mission
To deliver world-class events, creative productions, and multimedia content.
Combining strategy, creativity, and technology to help clients create meaningful and lasting impressions.
Core Values
The principles every team member works by, every day.
Building What's Next
Every company starts with a first event, a first client, and a vision worth pursuing. LLAB is at the beginning of that journey, bringing together decades of combined experience across business, events, operations, media, and leadership to build something designed to last.
The People Behind LLAB
Four different careers.
One shared conviction.
LLAB was founded by four women who came from completely different
worlds and made the same decision to build something here,
for Filipinos that the industry was missing.
Beverly Castillo
"Dragon-hearted. Resilient. Unstoppable."
Beverly's path to founding LLAB was not a straight line. She traveled the world, worked for royals, and then spent years rebuilding herself after a life-altering accident that left her bedridden. Her recovery gave her more than her health back. It gave her clarity of purpose. A refusal to stop. A conviction that strength is most visible after the hardest moments.
Today she leads LLAB with the energy of someone who knows exactly what it costs to start over, and chooses to build anyway.
Leonor Hermogino Lacson
"Science, service, and soul: that's how I build moments that matter."
Len spent nearly three decades in the pharmaceutical industry as a Research and Development and Regulatory Affairs Pharmacist. In that world, precision and integrity aren't oprional. They're the baseline. She carried both into LLAB.
Outside the lab, Len trained as a baker and culinary medicine practitioner. She learned something that science alone couldn't teach: that the best things are made with genuine care, not just competence. At LLAB, she brings both to every project.
Her purpose at LLAB is specific: to build events and programs where women feel supported, seen, and celebrated. She considers the work successful when those women leave feeling they truly belong.
Coach Loida Velasquez
"Every Filipino deserves a choice: to build a life they love,
right here at home."
Loida knows the silence every OFW carries. The one on the plane as you leave your children behind, telling yourself it's worth it. She lived that life for years as a single mother working abroad, sending money home, missing milestones, trading time for financial security because it felt like the only option.
That experience is one of the reasons she co-founded LLAB, to help create opportunities that allow more Filipinos to build meaningful careers without leaving home.
As CFO, Loida brings the financial discipline and strategic stewardship that keeps LLAB growing with integrity. What she brings beyond the numbers is a deep personal conviction: that every Filipino deserves a career that's fulfilling, well-compensated, and doesn't require leaving family behind. The VA Enterprise Summit exists because of that conviction.
Maricris Tan
“From brewing coffee to building opportunities, I believe true success is found in the lives we uplift along the way.”
Maricris remembers the simple moment that started it all. At 11 years old, she asked her uncle if she could prepare coffee at a mahjong table. What began as being “taga timpla ng kape” eventually grew into blending coffee beans and supplying hotels, coffee shops, BPOs, airports, and other businesses.
Her corporate experience gave her the discipline, work ethic, and business knowledge that became the foundation of her entrepreneurial journey.
Today, Maricris is a proud entrepreneur and Coffeepreneur, a radio host, and the Founder of God’s Perfect Timing Media Production. She brings the same passion and purpose to LLAB, helping create opportunities that empower women, mothers, and aspiring entrepreneurs.
For Maricris, true success is not measured only by personal achievements, but by the lives uplifted along the way.
"When you work with LLAB, you're not hiring a vendor.
You're partnering with people who have something
to prove and everything to give."
©2026 LLAB Events, Entertainment, Creatives and Multimedia Inc. All Rights Reserved